Jim Meyer is an accomplished CEO and CMO in marketing services and technology with more than 30 years of experience in media, advertising, research, and technology. Senior advisor in growth strategy and transformation. Team builder, motivator, change agent. Ad tech pioneer. Experienced board director and compensation committee chair in public and private companies.
Jim is currently the Managing Director at Golden Square, which is a company that works with CEOs and their executive leadership teams to design and activate transformational growth initiatives. Before Golden Square, Jim served as the Executive Director as well as CMO at GroupM for three years. At GroupM, Jim helped take to market the [m]PLATFORM technologies and service organization, which helps clients apply deep audience insights throughout their campaigns so they reach their customers and achieve their marketing goals.
Before both of those positions, Meyer was the first North American CMO at Ipsos, a global market research agency, where he built a robust marketing team. Meyer has deep experience in the creative and research sides of advertising, with leadership roles at WPP’s JWT and Kantar TNS, among others. He was also the CEO and co-founder of Mindset Media, a strategic partner to WPP and GroupM prior to its acquisition by Meebo and Google. In addition, he also served on the Boards of ON2 Technologies and TheStreet.com, during crucial commercial development phases. Meyer has also applied his strengths in marketing strategy and brand development leading consulting practices in market segmentation, customer management, and pricing at Novantas and The Cambridge Group.
Meyer also attended Duke University earning a Bachelors Degree in Management Science and a Masters Degree in Organizational Behavior. In addition, Meyer has a strong passion for quail hunting and horse racing.